Baltic Born

Compensation

Full Description

About Baltic Born At Baltic Born, we believe every woman deserves to feel confident, beautiful, and empowered through every stage of life. Founded by three sisters, our brand celebrates sisterhood and the strength of womanhood through thoughtfully designed fashion. We serve women navigating various life stages—from young professionals and mothers to wedding guests and dinner hosts—designing pieces that elevate their everyday and special moments. We foster a positive, uplifting work environment where creativity thrives, collaboration is valued, and growth is encouraged. From team lunches to fun events, we believe in celebrating our team regularly with monthly employee appreciation activities, and fuel your creativity with stocked snacks and drinks. We value your time and well-being by providing paid 30-minute lunch breaks and employees may enjoy our collections with an exclusive employee discount. You’ll work for a company that focuses on attainable luxury, extended sizing, and creating fashion that helps women feel their best at every stage of life. Role Design the next chapter of the fast-growing fashion brand, Baltic Born. We're searching for a Senior Graphic Designer with elevated design taste, and a track record of creating visuals that convert. You understand the pace of e-commerce and how to balance elevated brand storytelling with performance-driven creative. You'll lead the visual expression of Baltic Born across email, website, app, paid media, retail experiences, promotions and brand campaigns, shaping our visual identity across every touchpoint and ensuring the brand remains culturally relevant, competitive, and unmistakably ours. Responsibilities • Design of conversion-optimized assets across email campaigns, paid ads, social, website experiences, landing pages, and seasonal promotions • Design branded environments for retail activations, pop-ups, signage, and in-store visual merchandising • Establish and maintain scalable design systems, templates, and visual frameworks that ensure brand consistency across all marketing channels • Partner closely with Marketing and Merchandising to concept and execute seasonal campaigns, product launches, and brand storytelling initiatives • Create compelling launch assets for new product drops, including collection graphics, onsite merchandising, and go-to-market campaigns • Translate merchandising strategies into visually engaging product presentations that elevate positioning and drive sales • Develop creative variations for A/B testing across ads and email, applying performance insights to optimize design decisions • Support photography art direction, shoot styling, and post-production layouts to ensure cohesive visual narratives • Own and evolve brand guidelines as the company scales, ensuring visual identity stays fresh, cohesive, and on-strategy • Lead projects including brand refreshes, style guides, retail, and experiential activations • Stay ahead of fashion trends, cultural moments, and competitive landscape to inform strategic creative direction • Mentor marketing team in design and collaborate cross-functionally to elevate the quality of creative output Requirements • 6+ years of graphic design experience with fashion, e-commerce, retail, or lifestyle brands • Portfolio demonstrating mastery across digital and print: email, performance ads, web design, merchandising creative, and brand identity systems • Expert-level proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and modern design tools • Deep understanding of brand strategy, typography, color theory, layout principles, and scalable design systems • Proven ability to design with performance in mind, understanding how creative drives CTR, CVR, engagement, and revenue • Strong art direction and merchandising sensibility with the ability to present product in a way that resonates and sells • Excellent communication and collaboration skills; able to articulate design rationale and lead creative discussions • Highly organized, proactive, and comfortable managing multiple priorities in a fast-paced, deadline-driven environment • Ability to prepare production-ready files for digital and print execution • Understanding of UX/UI principles and web and app best practices Bonus: These are not required but will set you apart: • Experience with motion design, video editing, and animation for social and paid media (After Effects, Premiere Pro) • Familiarity with AI-assisted design tools and workflows to enhance creative efficiency • Shopify design experience or proficiency with page builders and web design tools